1.1 An overview of data protection
In the following, we would like to give you an overview of where data is collected and how it is handled.
1.1.1 General remarks on data protection
As part of our activity, data is collected and stored in various places, through various programs and services. This happens, for example, if you use the contact form, or if Google Analytics stores your IP address in order to generate an aggregated output of the user behavior on this website. We will discuss the various “data collectors” in more detail below.
126.96.36.199 Collection, purpose, storage and deletion of personal data
188.8.131.52 Personal data and their recording
We naturally handle all of our data carefully but with regard to the GDPR, personal data are of particular relevance. These include name, address, telephone number etc. but also your IP address and possibly even user name. Hence, anything that can carry personally identifiable information.
On the other hand, data that points to a company or organization are not included.
When passing on your information on our website, for example via the contact form or the comments function etc., please pay attention to the information you wish to transmit: For example, do not write any sensitive data in the comments function or do not provide us with any critical data through the contact form.
184.108.40.206 Purpose of data processing
Data processing serves various purposes, which will be discussed in detail below.
In principle, we use the data to manage customer care and order completion, to provide our offers and services online and to improve them. Likewise, data is used as part of our marketing.
220.127.116.11 Data processing by third parties
As part of our online offering and to improve user experience, for instance, we use several third-party content providers to provide content or services on the website, such as videos, fonts etc. These third-party editors process your IP address to ensure that the content on our website is displayed correctly. The various instances will be discussed individually below.
In some cases, these instances are located in countries outside Switzerland or even the EU. However, we make sure that the data protection requirements are met.
In addition, third-party service providers may set cookies or pixel tags that allow them to process information such as user behavior, and possibly link it to information from other sources. Detailed information can be found in the following points.
By way of exception, data may be passed on to third parties if this is necessary to pursue our claims or if there is a legal obligation.
18.104.22.168 Cancellation and revocation
The data collected will be either deleted for specific purposes or stored until further notice, unless they are subject to the retention obligation. Details on the deletion request and storage can be found below under the respective points.
You are welcome to contact firstname.lastname@example.org for information and deletion requests.
1.1.2 What are cookies in general?
On this website cookies can be set. Cookies are small text files that are permanently or temporarily stored on your computer when you visit this website. The purpose of cookies is, in particular, to analyze the use of this website for statistical evaluation and continuous improvement. The optimization of the user experience may also be part of it (for example, saving your selection in the shop).
In your browser, you can partially or completely disable cookies in the settings at any time. If cookies are disabled, you may not be able to access all features of this website.
For more information about the individual cookies, please refer to the respective paragraphs.
1.2 Contacting Innotest AG
Our website offers various possibilities to contact us, such as forms or the comments function.
Your information will be stored and used to handle your request, but also processed for further customer relationship. Additionally, the data are stored for internal purposes (e.g. evaluation, tracking and documentation) and any further contact (for further customer support, follow-up, obtaining evaluations etc.). For internal purposes, therefore, these data are stored even after termination of the cooperation until explicit revocation. We also reserve the right to save notes on explicitly unwelcome initiations of contact in order to prevent them.
Please do not share any information that you do not want us or others to receive (especially with regards to public commenting!). Therefore, please refrain from sending sensitive data, such as credit card information, via e-mail or contact form and use the telephone instead.
If you do not wish to use any type of form or e-mail, you can call us at +41 71 970 09 70.
If certain information should be deleted, please contact us directly via email@example.com.
Your data will be stored in various places (e.g. e-mail program, website, backup, CRM system) and securely stored on Hoster’s Hostpoint in Switzerland.
1.2.1 Contact form and e-mail
All information that you send us via the contact form or e-mail will be processed as described above. The data sent includes those that you submit in the mandatory and optional fields, as well as in the message field. In addition, your IP address may be saved.
1.2.2 Comments function
On the one hand, the comments function allows you to contact us, and on the other hand, lets you discuss and comment on individual blog posts.
In order to enhance the user experience, we ask for a username, which also allows recognition during long discussions. We do without an avatar picture.
In addition, we ask for your e-mail address to reduce fake requests on the one hand and to have a contact option on the other hand, for example, in the case of a potential customer contact or if we need to determine the person behind it for legal reasons. Besides, the IP address is saved.
Information provided in the comment field will be saved and, if necessary, published on the website. Particular attention should be taken not to publish any sensitive data. You are also welcome to use a fictitious username.
Your comments will be stored on our website and saved in backups. As an important part of the content, the comments are stored / published indefinitely. For deletion or change requests, please contact firstname.lastname@example.org.
If we recognize the need to establish contact in a comment (potential customer, other issues or questions / support / service), the information will be processed as described under “Contacting Innotest AG”.
As part of our marketing and information activities, we send out newsletters. If you have subscribed to the newsletter, you will receive recurring information from the industry, about promotions and offers as well as other content.
We store your e-mail address, your IP address and possibly other information such as your first and last name to be able to personalize the newsletter so it better suits your interests.
You can register on the website at various points. You will then receive a so-called Opt-In Mail, with which you confirm your registration for the newsletter. Only with this confirmation you will be accepted into our recipient pool.
You can also be included in the newsletter distribution list via other sources, for example through newsletter subscriptions at an exhibition. In these cases, you will be informed explicitly and your confirmation will be requested.
Your data will be used to send you the newsletter. They may also be included in the performance evaluation of the newsletters (aggregated, but also possible at the private individual level).
Until further notice, your details remain stored. However, you can revoke your registration at any time and, for instance, unsubscribe via the unsubscribe link in the newsletter. You can also write us to email@example.com.
We are also happy to provide information about the data processing.
For our newsletter dispatch we use the Swiss provider TrendMailer by trendpoint GmbH. Information about this can be found in the Site Notice and the Terms and Conditions of TrendMailer.
1.4 Logaholic website statistics of Hostpoint
This website uses the statistics program Logaholic by Hostpoint. It collects and processes various information, such as IP addresses, date and time, log information etc. (learn more about data processing by Hospoint).
Your IP address will be stored and processed anonymously.
1.5 Google services & privacy
This website uses various services provided by Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA.
Below is an overview of the most important pages concerning the privacy of Google products regarding:
Please also check the privacy settings of your own Google Account – here you have the possibility to inform Google exactly what data it is allowed to collect once you sign in with your Google Account.
1.5.1 Google Analytics
22.214.171.124 What data does Google Analytics record?
Google will use this information to evaluate your use of the website, to compile reports on website activity for website operators, and to provide other services related to website activity and internet usage. Google may also transfer this information to third parties if required by law or as far as third parties process this data on behalf of Google.
Google will never associate your IP address with other Google data. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above (Google Analytics Terms).
Possibly personal data will be deleted or anonymized after 14 months.
Under the following link you will find various information on data protection at Google.
126.96.36.199 IP masking / anonymization
As website operators, we have also initiated the anonymization of your IP. Thanks to IP masking, your IP address is altered so that no personally identifiable information can be gathered. This way, all other data such as location etc. can be recorded, so that they do not permit any inference as to your person without IP address.
We use the aggregated, anonymized data from Google Analytics, for example, to improve website performance or to evaluate our marketing activities.
188.8.131.52 How to prevent Google tracking: Browser Add-on
If you do not wish to be tracked on this or other websites via Google Analytics, you can download an add-on for various browsers at https://tools.google.com/dlpage/gaoptout.
Learn more about using this add-on at https://developers.google.com/analytics/devguides/collection/gajs/#disable
1.5.2 Google Fonts
The website uses Google fonts. In order to integrate the fonts used, when the website is accessed, a connection is made to the Google server that returns the correct font.
The connection allows Google to retrieve and process certain data. Information can be found on the following pages:
We include videos from YouTube. Information about which data this service processes can be found under:
We take care to include the videos with the advanced privacy feature.
1.6 Social media and privacy
At the present time, social media channels such as Facebook, Twitter, Instagram & Co. are important in areas such as marketing & analytics, customer acquisition, customer care and service. We therefore rely on the offers of various social networks.
With each interaction (see below for details) with the social media channels, the privacy policies of the respective operators must be followed, the most important ones being:
There you will also find information on privacy settings of the respective accounts.
please check your privacy settings of the respective operator. You can also log out of the network and delete its cookies.
1.6.1 Social media on our websites
On our web pages you will find various places where you can interact with social media channels and, for example, share content.
If you use the share features and especially if you are logged in with your account of the respective social media channel, various information will be sent to the operator of the channel or be tapped from it and linked to your user account. The third parties may also set cookies.
1.6.2 Communication on social media channels
In the context of marketing measures, customer loyalty and customer service, there is also communication and possibly data exchange taking place on various social networks, such as on our Facebook page.
Again, the privacy policies of each channel apply (see above for details). In terms of your privacy, we ask that you do not submit any sensitive information to us through these channels (for example, in a comment), as we have no control over how the individual networks handle this data. We will gladly contact you directly by e-mail or by phone.
If you provide us with information about you and your concerns (e.g. names, contact details etc.) within the social networks that are relevant to us and our business activities (for example, to establish contact and initiate a customer relationship, support inquiries etc.), we process these as described under the point “Contacting Innotest AG”.